Our Services

We provide the best services

Diversified Portfolio Approach

At the core of our investment strategy is a focus on building a diversified portfolio that mitigates risk and provides consistent returns over the long term. We carefully analyze a wide range of sectors and industries, seeking out undervalued assets with strong growth potential. By diversifying our investments across different asset classes and geographies, we are able to create a balanced portfolio that is resilient to market fluctuations.

Value-Driven Investing

Our investment philosophy is rooted in a deep understanding of intrinsic value. We conduct thorough due diligence on each potential investment, evaluating the underlying fundamentals, management team, and growth prospects. By identifying companies that are trading below their true worth, we are able to capitalize on mispriced assets and generate significant returns for our clients.

Active Management and Operational Expertise

At General Capital, we take an active approach to managing our investments. Our team of seasoned professionals works closely with the management teams of our portfolio companies, providing strategic guidance and operational support to drive growth and improve efficiency. This hands-on approach allows us to unlock the full potential of our investments and create value for our clients.

Investment Strategies

Recent Projects

Fintech Innovation
Fintech Innovation

Aims to provide exposure to fintech innovations including mobile payments, digital wallets, peer-to-peer lending, blockchain technology, and financial risk transformation. These innovations should revolutionize the financial industry, impacting every sector of the global economy.

Mobility-as-a-Service
Mobility-as-a-Service

Aims to provide exposure to companies involved in self-driving vehicles, electric vehicles, autonomous ride-sharing platforms, and aerial drones. These innovations should spur a transformational boost in economic productivity and subsume the traditional auto industry.

Sustainable Food of the Future
Sustainable Food of the Future

Seeks to invest in companies that potentially stand to benefit from the accelerating transition to a more sustainable food production system and consumption patterns to combat climate change.

Next Generation Internet
Next Generation Internet

Seeks to provide exposure to artificial intelligence, deep learning, big data, cloud computing, cybersecurity, and blockchain technology. These innovations are changing the way the world manages information, analyzes data, purchases and consumes goods, services and communicates across the global market.

Testimonials

What clients are say

Derek Kevinson

"Thanks to General Capital's partnership, we have transformed our company into an industry leader with a solid foundation for long-term growth. I couldn't recommend them more highly to any entrepreneur seeking capital, resources, and a value-added partner."

Derek Kevinson Founder
Michelle Harris

"As an entrepreneur, finding the right investment partner is critical to taking your business to the next level. General Capital has been an invaluable partner in our journey, providing not just capital but strategic guidance and operational expertise".

Michelle Harris Founder/CTO
Julia Cloe

"What sets General Capital apart is their hands-on approach and commitment to building lasting value. Their professionals rolled up their sleeves, working side-by-side with our management team to tackle challenges and capitalize on opportunities. They weren't just investors - they were true partners invested in our success".

Julia Cloe Data Science Programmer